Open for Business is an advanced reading course designed for students who have an advanced level of Chinese language proficiency or who are in their third or fourth year of a Chinese language curriculum. Upon finishing this textbook, students are expected to reach a higher level of profiency in which they are able to read newspapers, magazines or other business-related documents as well as making business presentations or conduct business negotiations. This textbook consists of seven chapters containing a total of twenty-five lessons and corresponding exercises. Topics covered include an overview of China's changing macro-economic environment and current business practises relating to finance and marketing. Chinese management practices and foreign trade intiatives are examined along with an overview of key industries and technology related topics. Comes with workbooks for additional character and phrase review. The work books is the accompanion book for Open for Business, which is an advanced reading course designed for students who have an advanced level of Chinese language proficiency or who are in their third or fourth year of a Chinese language curriculum. This workbook consistes the exercises of filling blanks, translation, and questions/answers for each lesson in the textbook.
Please review the table of content in Simplified Chinese characters.
《新世纪中级商用汉语》是针对那些具备高级汉语水平的学生或者在美国攻读中文专业本科或研究生课程的三、四年级学生而设计的高级阅读课本。在结束本课本的学习时学生应达到较高的汉语水平,能够阅读报刊或其他商业文件,做业务发言或者开展商业洽谈业务。 该课本由七个单节构成,包含25篇课文,并配有相应的练习。为了适应美国每学期12周学时的教学需要,将该书分为上、下两册:上册包括前三章,下册介绍第四至第七章的内容。上册概括介绍了不断变化的中国宏观经济环境以及金融、市场领域的现状。通过学习下册,学生将了解中国的经营管理实践活动、对外贸易活动,以及重要产业的概况和与技术相关的话题。 书中的话题资料是通过这几年多次的访华活动搜集来的,包括摘自各主要报纸的文章,国家统计局及中国贸易的数据,以及通过国际互联网从不同的网上数据库中获取的信息。
Paperback, Simplified & Traditional Chinese characters, English & Pinyin, Textbook: 238 Pages, Workbook 1: 83 Pages, Workbook 2: 98 pages 7.25"x10.25"